The project

In 2019 I was asked to create a new CI for the Deutsche Bauzeitschrift. For this I went back to the beginnings of dbz and was inspired by the first logo designs of the 1950s.The logotype is the Compacta.Compacta is the work of Fred Lambert and is reminiscent of the extremely narrow, sans serif stencilled fonts of the 1920s, then intended as titles or headlines for magazines and posters.The characters of all cuts are narrow and the space between letters is very small. The white spaces between strokes are perceived almost as only small white stripes and dots which stand out from the black bands of the lines of text. Compacta is not meant for longer texts but is impressive in titles and headlines.


Deutsche Bauzeitschrift | dbz


New Corporate Identity