I am A CREATIVE HEAD based in berlin.

I am a creative leader and designer with a background in communication design, working across brand, editorial, and digital product design. I studied Communication Design at Hamburg University of Applied Sciences and have been working as a self-employed Art Director since 2011, alongside senior in-house roles.

From 2013 to 2019, I worked as Art Director Digital at BILD.de, where I helped shape digital storytelling and contributed to the development of BILDPlus, including the paywall experience, in close collaboration with product, tech, and editorial teams. I later worked as Art Director Print at BILD, contributing to a major print relaunch and leading creative direction for special editions and editorial projects.

In 2021, I joined Podimo as Creative Lead Germany, working within an international scale-up environment on brand storytelling and subscription growth. Since December 2023, I have been working as Head of Design Operations at AOK Medien GmbH, focusing on design systems, creative operations, and scalable processes.

My work centers on corporate identity, editorial design, and interface design, with a strong interest in the intersection of design and technology. I work in interdisciplinary teams and value hands-on exploration alongside strategic leadership.